Pictograms were introduced in the 1930’s Otto Neurath as an alternative to text in a graphic to communicate information. He believed pictograms could be the world’s first universal pictorial language, which are still used today as an international universal pictorial guide for information.
Using a pictogram to tell a story using as few icons as possible, roughly sketching the idea of a favourite film, drawing on A3, with pencil then fine liner, using 3 colours black, white and yellow. Taken a photo and uploading to Illustrator, then digitally creating the artwork in Illustrator using various elements such as shapes, lines, colour and the pen tool to make an A2 portrait.
I researched the typeface used in Eddie the Eagle film and the closest is Boxed Heavy font. However, as this is not free I used the closest to this which was Helvetica Neue Condensed Black. I chose the colour yellow as this is also in the film title, however as it is sitting on a white background unlike the film, which is sitting on a black background. I put a black stroke around the text and a black drop shadow. The colours in the text relate to the fun and comical feel in the pictogram/film, with the drop shadow in the text making the text levitate like Eddie himself as he flew through the air in slow motion.
Below film cover and footage
Saving as a jpeg to upload to this blog and saving as A2 print ready in PDF.
Final below Cropped for blog upload
Hand rendered work – rough sketch and final piece for upload